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| 005 | 20251030132705.0 | ||
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| 008 | 150107s2002 sp##################spa#d | ||
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| 040 |
_aCO-ViULL _erda _bspa |
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| 041 | 0 | _aspa | |
| 043 | _asp | ||
| 082 | 0 | 4 |
_a338.521 _bN149e |
| 100 | 1 |
_aNagle, Thomás T. _9124589, _eautor. _4aut |
|
| 245 | 1 | 0 |
_aEstrategia y Tácticas de Precios : _bUna Guía para Tomar Decisiones Rentables / _cThomás T. Nagle; Redd K. Holden; Yago Moreno López. translator; David Fayerman Aragon. edition. |
| 250 | _a3. | ||
| 264 | 1 |
_aMadrid : _bPearson, _c2002. |
|
| 300 |
_axv, 430 páginas : _bilustraciones; tbs; cuads. |
||
| 336 |
_atexto _btxt _2rdacontent |
||
| 337 |
_asin mediación _bn _2rdamedia |
||
| 338 |
_avolumen _bnc _2rdacarrier |
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| 504 | _aIncluye Bibliografía e Indices. | ||
| 650 | 0 | 7 |
_aPRECIOS _9124590. |
| 650 | 0 | 7 |
_aTOMA DE DECISIONES _9124591. |
| 650 | 0 | 7 |
_aCONTROL DE PRECIOS _9124592. |
| 650 | 0 | 7 |
_aPRECIOS - ASPECTOS PSICOLOGICOS _9124593. |
| 700 | 1 |
_aHolden, Redd K. _9124594. |
|
| 700 | 1 |
_aMoreno López, Yago, _etranslator _957089. |
|
| 700 | 1 |
_aFayerman Aragón, David, _eeditor _949527. |
|
| 767 | 0 | 8 | _aThe Strategy and Tactics of Princing. A Guide to Profitable Decision Marketing |
| 942 |
_2ddc _cBK |
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| 999 |
_c25492 _d25492 |
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