| 000 | 01107nam a2200349 i 4500 | ||
|---|---|---|---|
| 001 | 027397 | ||
| 005 | 20251030132704.0 | ||
| 007 | t| | ||
| 008 | 150107s2006 mx##################spa#d | ||
| 020 | _a9706864962 | ||
| 040 |
_aCO-ViULL _erda _bspa |
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| 041 | 0 | _aspa | |
| 043 | _amx | ||
| 082 | 0 | 4 |
_a658.8 _bF383e |
| 100 | 1 |
_aFerrell, O.C _948727, _eautor. _4aut |
|
| 245 | 1 | 0 |
_aEstrategia de Marketing / _cO.C. Ferrell; Michael D. Hartline; Verania de Parres, traductor. |
| 250 | _a3. | ||
| 264 | 1 |
_aMéxico : _bThompson, _c2006. |
|
| 300 |
_axx, 628 páginas : _bilustraciones; tbs; graf. |
||
| 336 |
_atexto _btxt _2rdacontent |
||
| 337 |
_asin mediación _bn _2rdamedia |
||
| 338 |
_avolumen _bnc _2rdacarrier |
||
| 504 | _aIncluye Bibliografía e Indices. | ||
| 650 | 0 | 7 |
_aSERVICIO AL CLIENTE _948728. |
| 650 | 0 | 7 |
_aMERCADEO _948729. |
| 650 | 0 | 7 |
_aADMINISTRACION DE MERCADEO _948730. |
| 650 | 0 | 7 |
_aCANALES DE DISTRIBUCION _948731. |
| 650 | 0 | 7 |
_aVENDEDOR Y ARTE DE VENDER _948732. |
| 700 | 1 |
_aHartline, Michael D. _948733. |
|
| 700 | 1 |
_aParres, Verania de, _etranslator _948734. |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c25484 _d25484 |
||