| 000 | 01054nam a2200325 i 4500 | ||
|---|---|---|---|
| 001 | 023850 | ||
| 005 | 20251030132215.0 | ||
| 007 | t| | ||
| 008 | 150107s1997 mx##################spa#d | ||
| 020 | _a968880858-X | ||
| 040 |
_aCO-ViULL _erda _bspa |
||
| 041 | 0 | _aspa | |
| 043 | _amx | ||
| 082 | 0 | 4 |
_a658.8 _bL69m |
| 100 | 1 |
_aLovelock, Christopher H. _915705, _eautor. _4aut |
|
| 245 | 1 | 0 |
_aMercadotecnia de Servicios / _cChristopher H. Lovelock; Guadalupe translator Meza Staines. |
| 250 | _a3. | ||
| 264 | 1 |
_aMexico : _bPrentice-Hall Hispanoamericana, s.a, _c1997. |
|
| 300 |
_axv,661 páginas : _bilustraciones; graf. |
||
| 336 |
_atexto _btxt _2rdacontent |
||
| 337 |
_asin mediación _bn _2rdamedia |
||
| 338 |
_avolumen _bnc _2rdacarrier |
||
| 504 | _aincluye bibliografía e índice. | ||
| 650 | 0 | 7 |
_aMERCADEO _947804. |
| 650 | 0 | 7 |
_aADMINISTRACION DE MERCADEO _947805. |
| 650 | 0 | 7 |
_aINDUSTRIAS DE SERVICIOS _947806. |
| 650 | 0 | 7 |
_aMERCADEO DE SERVICIOS PROFESIONALES _947807. |
| 700 | 1 |
_aMeza Staines, Guadalupe tr. _947808. |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c22453 _d22453 |
||