| 000 | 01042nam a2200325 i 4500 | ||
|---|---|---|---|
| 001 | 020833 | ||
| 003 | OSt | ||
| 005 | 20251030131825.0 | ||
| 007 | t| | ||
| 008 | 150107s2002 mx##################spa#d | ||
| 020 | _a970240364 | ||
| 040 |
_aCO-ViULL _erda _bspa |
||
| 041 | 0 | _aspa | |
| 043 | _amx | ||
| 082 | 0 | 4 |
_a658.803 _bI32d |
| 100 | 1 |
_aImber, Jane _911379, _eautor. _4aut |
|
| 245 | 1 | 0 |
_aDiccionario de Términos de Mercadotecnia / _cJane Imber; Betsy Ann Toffler; Roberto Hass García, traductor. |
| 246 | 2 | _aDictionary of Marketing Terms | |
| 264 | 1 |
_aMéxico : _bCompañía Editorial Continental, _c2002. |
|
| 300 |
_a637 páginas : _bilustraciones. |
||
| 336 |
_atexto _btxt _2rdacontent |
||
| 337 |
_asin mediación _bn _2rdamedia |
||
| 338 |
_avolumen _bnc _2rdacarrier |
||
| 504 | _aIncluye Indice. | ||
| 650 | 0 | 7 |
_aMERCADEO - DICCIONARIOS _911380. |
| 650 | 0 | 7 |
_aANALISIS DE MERCADOS - DICCIONARIOS _911381. |
| 700 | 1 |
_aToffler, Betsy Ann _911382. |
|
| 700 | 1 |
_aHass García, Roberto, _etranslator _911383. |
|
| 942 |
_2ddc _cREF |
||
| 999 |
_c19808 _d19808 |
||