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| 001 | 013936 | ||
| 003 | OSt | ||
| 005 | 20251030130921.0 | ||
| 007 | t| | ||
| 008 | 150107s2004 mx##################spa#d | ||
| 020 | _a9702603889 | ||
| 040 |
_aCO-ViULL _erda _bspa |
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| 043 | _amx | ||
| 082 | 0 | 4 |
_a658.8 _bA238 |
| 100 | 1 |
_aLovelock, Christopher H _915705, _eautor. _4aut |
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| 245 | 1 | 0 |
_aAdministración de Servicios : _bEstrategias de Marketing, Operaciones y Recursos Humanos / _cChristopher H. Lovelock; Miguel Ángel Sánchez Carrión, traductor. |
| 246 | 2 | _aServices Marketing | |
| 264 | 1 |
_aMéxico : _bPearson, _c2004. |
|
| 300 |
_axvii, 741 páginas : _bilustraciones; cds.; grafs. |
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| 336 |
_atexto _btxt _2rdacontent |
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| 337 |
_asin mediación _bn _2rdamedia |
||
| 338 |
_avolumen _bnc _2rdacarrier |
||
| 504 | _aIncluye Bibliografías e Indice. | ||
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_aADMINISTRACION _91124. |
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_aTECNICA ADMINISTRATIVA _910321. |
| 650 | 0 | 7 |
_aADMINISTRACION DE PERSONAL _91099. |
| 650 | 0 | 7 |
_aMERCADEO _9961. |
| 650 | 0 | 7 |
_aADMINISTRACION DE MERCADEO _911274. |
| 700 | 1 |
_aSánchez Carrión, Miguel Ángel, _etranslator _947704. |
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| 942 |
_2ddc _cBK |
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| 999 |
_c13680 _d13680 |
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