| 000 | 01003nam a2200325 i 4500 | ||
|---|---|---|---|
| 001 | 013181 | ||
| 005 | 20251030130819.0 | ||
| 007 | t| | ||
| 008 | 150107s2003 mx##################spa#d | ||
| 020 | _a9702604001 | ||
| 040 |
_aCO-ViULL _erda _bspa |
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| 041 | 0 | _aspa | |
| 043 | _amx | ||
| 082 | 0 | 4 |
_a658.83 _bK87f |
| 100 | 1 |
_aKotler, Philip _913970, _eautor. _4aut |
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| 245 | 1 | 0 |
_aFundamentos de Marketing / _cPhilip Kotler; Gary Armstrong; Roberto Escalona Garcia, traductor. |
| 250 | _a6. | ||
| 264 | 1 |
_aMéxico : _bPearson Educación, _c2003. |
|
| 300 |
_a680 páginas : _bilustraciones. |
||
| 336 |
_atexto _btxt _2rdacontent |
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| 337 |
_asin mediación _bn _2rdamedia |
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| 338 |
_avolumen _bnc _2rdacarrier |
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| 650 | 0 | 7 |
_aMARKETING _958120. |
| 650 | 0 | 7 |
_aMERCADOS LATINOAMERICANO _958121. |
| 650 | 0 | 7 |
_aSERVICIO AL CLIENTE _958122. |
| 650 | 0 | 7 |
_aVENTAS - DIRECCION _958123. |
| 700 | 1 |
_aArmstrong, Gary _913969. |
|
| 700 | 1 |
_aEscalona Garcia, Roberto, _etranslator _953845. |
|
| 942 |
_2ddc _cBK |
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| 999 |
_c13035 _d13035 |
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