@book{43502,
	author = {Alonso Rivas, Javier and Grande Esteban, Ildefonso},
	title = {Comportamiento del Consumidor :},
	publisher = {Alfaomega,},
	year = {2012.},
	address = {México :},
	edition = {6.},
	note = {Incluye Indice y Bibligrafía.}
}