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  <titleInfo>
    <title>Marketing de Fidelización</title>
    <subTitle>Cómo Obtener Clientes Satisfechos y Leales, Bajo una Perspectiva Latinoamericana</subTitle>
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    <namePart>Schnarch Kirberg, Alejandro</namePart>
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    <namePart>Acosta Quintero, Alexander</namePart>
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  <physicalDescription>
    <extent>xiii, 136paginas : graficas; tablas;</extent>
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  <note>Incluye Bibliografía e Indice.</note>
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    <topic>MERCADEO</topic>
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    <topic>SERVICIO AL CLIENTE</topic>
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    <topic>ADMINISTRACION DE MERCADOS</topic>
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  <classification authority="ddc">658.8 S357m1</classification>
  <identifier type="isbn">9789586487429</identifier>
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