@book{22671,
	author = {Stockwell, John and Shaw, Henry},
	title = {Checklist Claves para Marketing Directo: 99 Checklist Probadas para Ahorrar Tiempo, Recordar Gastos e Incentivar la Respuesta Directa /},
	publisher = {Gestión 2000,},
	year = {1994.},
	address = {Barcelona :}
}