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Lecturas Escogidas en Marketing /

Allén, David E,

Lecturas Escogidas en Marketing / David E Allén, traductor. - xi, 581 páginas : ilustraciones; tbs; graf.

Incluye Bibliografía.

Subjects--Topical Terms:
MARKETING
MERCADOS LATINOAMERICANO
SERVICIO AL CLIENTE
VENTAS - DIRECCION

Dewey Class. No.: 658.8 / L471

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